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Harley-davidson, Inc. · 13F filings

HOG Institutional Ownership

Holdings as of Jun 30, 2026From SEC Form 13FUpdated

Who owns Harley-davidson, Inc. and what the big funds did with it last quarter, from every SEC 13F filing. 440 funds reported holding HOG at Jun 30, 2026, together owning 104.7% of the company.

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Fund sentiment
Bullish
Strongly bearishNeutralStrongly bullish
  • ▲211 buying vs 172 selling
  • ▲Held by funds +2.2 pts
  • ▲Funds holding +40
  • ●Superinvestors: 2 added, 2 cut
  • ●Put/call not meaningful

What the filings show, not a forecast. Positions can be up to 45 days old and leave out short sales.

Funds holding440+40 vs Q1 2026
Held by funds104.7%+2.2 pts
Value held$2.7B109M shares
Put/call ratio1.26down from 1.54

Funds holding and ownership

8 quarters
Q3 2024: 421 fundsQ3 '24Q4 2024: 411 fundsQ4 '24Q1 2025: 392 fundsQ1 '25Q2 2025: 398 fundsQ2 '25Q3 2025: 404 fundsQ3 '25Q4 2025: 390 fundsQ4 '25Q1 2026: 400 fundsQ1 '26Q2 2026: 440 fundsQ2 '26104.7% owned
Funds holdingHeld by funds %

Quarter over quarter

all 13F filers
Q2 2026This quarterQ1 2026Change
Funds holding440400+10.0%
In funds' top 10660.0%
13F shares109M107M+2.2%
Held by funds104.7%102.5%+2.2 pts
New positions8675+14.7%
Increased125134−6.7%
Reduced12394+30.9%
Sold out4963−22.2%
Calls (shares)401K414K−3.2%
Puts (shares)506K637K−20.6%
Put/call ratio1.261.54−17.9%

Buyers vs sellers

adding or new vs cutting or sold out
Q4 2024: 136 buyingQ4 2024: 236 sellingQ4 '24Q1 2025: 174 buyingQ1 2025: 190 sellingQ1 '25Q2 2025: 177 buyingQ2 2025: 193 sellingQ2 '25Q3 2025: 176 buyingQ3 2025: 167 sellingQ3 '25Q4 2025: 156 buyingQ4 2025: 222 sellingQ4 '25Q1 2026: 209 buyingQ1 2026: 157 sellingQ1 '26Q2 2026: 211 buyingQ2 2026: 172 sellingQ2 '26
Buying 211Selling 172latest quarter

Superinvestors in HOG

All superinvestors →

Who owns HOG

share of fund held shares
  • Index and passive funds36.2%
  • Active managers and hedge funds50.7%
  • Banks and brokers11.9%
  • Pensions, insurers and other1.2%

The top 10 holders own 53.1% of all HOG shares that funds reported. Groups are our own grouping of filers by name.

Put/call ratio

funds' options, market makers left out
1.00Q3 2024: 1.39Q3 '24Q4 2024: 1.67Q4 '24Q1 2025: 3.40Q1 '25Q2 2025: 1.89Q2 '25Q3 2025: 1.69Q3 '25Q4 2025: 2.46Q4 '25Q1 2026: 1.54Q1 '26Q2 2026: 1.26Q2 '261.26

Above 1 means funds hold more puts than calls, a sign of hedging or bets on a fall. Options are valued at the underlying shares.

Filed so far for Q3 2026

104 funds changed their position

🔒 Free account: see all 20.

Top holders

Q2 2026
#FundOf companySharesValueChange
1BlackRock, Inc.9.80%10.2M$249M−410K
2Donald Smith & Co., Inc.8.92%9.3M$227M−738K
3Dimensional Fund Advisors LP5.73%6M$146M+123K
4Vanguard Portfolio Management LLC5.40%5.6M$138M+341K
5American Century Companies Inc5.14%5.4M$131M+595K
6Lsv Asset Management4.88%5.1M$124M−93K
7Vanguard Capital Management LLC4.56%4.7M$116M−314K
8FIFTHDELTA Ltd4.20%4.4M$107M+2.2M
9State Street Corp4.07%4.2M$104M+441K
10Geode Capital Management, LLC2.88%3M$73.3M+710K
🔒 15 more top holders. Create a free account or sign in to see them.
Biggest buyers
Biggest sellers

HOG institutional ownership FAQ

Who owns the most HOG stock?

In Q2 2026 13F filings the largest holder of HOG was BlackRock, Inc., followed by Donald Smith & Co., Inc. and Dimensional Fund Advisors LP. Index fund managers are usually the biggest holders of large companies.

What percentage of HOG is owned by institutions?

Funds that file 13F reports held 104.7% of HOG's shares at Jun 30, 2026, compared with 102.5% a quarter earlier. That counts every manager with more than $100 million in US stocks.

Are hedge funds buying HOG?

In Q2 2026, 211 funds bought HOG (86 of them new positions) and 172 sold (49 sold out completely). Among well known investors, 2 added and 2 cut. Our fund sentiment for HOG is bullish.

What is HOG's institutional put/call ratio?

Funds reported $12.4M of HOG puts against $9.8M of calls, a put/call ratio of 1.26 (1.54 the quarter before). Market makers and bank trading desks are left out, since their options are mostly hedges.

How current is this HOG ownership data?

13F filings show holdings at the end of each quarter and are due within 45 days, so positions can be up to six weeks old when they appear. We add each new filing within minutes, and the "filed so far" list shows funds that have already reported the next quarter.

For informational and educational purposes only. Not investment advice, and not a recommendation to buy or sell any security. Fund sentiment summarises what 13F filings show and is not a forecast. Holdings come from SEC Form 13F filings as reported and show positions at the end of the quarter, up to 45 days before the filing. A 13F leaves out short positions, cash, bonds and most foreign holdings. See all hedge fund holdings.