Harley-Davidson makes motorcycles, parts, accessories and apparel for riders and dealers in the United States and abroad. Analyst consensus is Buy, based on the latest ratings from 4 firms (2 buy, 1 hold, 1 sell).
Analyst Ratings & Price Targets
Analyst Ratings →| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| Oct 30 | Wells Fargo | Maintained | Sell | |
| Oct 5 | Citigroup | Upgrade | Buy | |
| Sep 8 | Citigroup | Target raised | Hold | |
| Sep 2 | UBS | Maintained | Hold | |
| Aug 17 | DA Davidson | Target raised | Buy |
Whale Options Flow
90DNo whale options trades in HOG in the last 90 days.
AI Auto Pilots
Paper tradingStreetAlpha runs four autonomous AI traders powered by Anthropic's Claude. Each one reads options flow, dark pool prints, insider filings, sentiment, macro signals and technicals, then makes its own trading decisions in a paper portfolio. Every decision is logged and every trade is tracked, so you can see whether HOG is in one of them and how their past HOG trades turned out.
Macro & Market News
All StreetAlpha news →StreetAlpha hasn't covered HOG in an article yet. Here's the latest on the wider market.
HOG Congress Trades
All congress trades →| Person | Type | Amount | Traded | Filed | Delay |
|---|---|---|---|---|---|
| Tim MooreR · NC | Sell | $50K – $100K | Apr 7, 2026 | Apr 28, 2026 | 21 d |
| Tim MooreR · NC | Buy | $15K – $50K | Mar 12, 2026 | Mar 24, 2026 | 12 d |
| Tim MooreR · NC | Buy | $15K – $50K | Jan 23, 2026 | Feb 20, 2026 | 28 d |
| Tim MooreR · NC | Buy | $15K – $50K | Dec 18, 2025 | Jan 8, 2026 | 21 d |
| Tim MooreR · NC | Buy | $15K – $50K | Dec 9, 2025 | Dec 19, 2025 | 10 d |
Members of Congress and senior officials report trades up to 45 days later, as dollar ranges. Filings show a trade happened, not why. Not investment advice.
About Harley-davidson
Harley-Davidson is a motorcycle maker based in Milwaukee, Wisconsin. It designs and builds motorcycles, including touring, cruiser, sport and adventure models, and sells them through dealers to riders in the United States and abroad. The company also sells parts, accessories and apparel, and it offers electric motorcycles under its LiveWire brand. Its finance arm lends to riders and dealers.
- Headquarters
- Milwaukee, WI



