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Baozun Inc. (BZUN)

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Baozun is a China-based provider of e-commerce and brand management services for brand owners. BZUN reports earnings on Tue, Dec 1, 2026.

Prices, price targets and earnings estimates for BZUN are shown to AI Starter and AI Pro members. Ratings, flow and news are open to everyone.See plans
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Next report
Dec 1
2026 · Time not announced
Consensus EPS forecast
EPS and revenue estimates
Year-ago EPS
Same quarter last year
Options-implied move
Move priced in by options
Analyst consensus
1 Buy
1 firm · not enough for a consensus
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Analyst Ratings & Price Targets

Analyst Ratings →
Ratings · 90 days
1 Buy
1firm
1 Buy0 Hold0 Sell
Only 1 firm rated BZUN in the past 90 days, not enough for a consensus
Average 12-month target
Price targets for BZUNThe average, highest and lowest analyst targets and the target chart are shown to AI Starter and AI Pro members.See plans
Latest rating changes
CLSAUpgrade
Aug 28Buy
DateFirmActionRatingPrice target
Aug 28CLSAUpgradeBuy
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Whale Options Flow

90D

No whale options trades in BZUN in the last 90 days.

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BZUN in the AI portfolios
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Macro & Market News

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About Baozun

Baozun provides e-commerce services to brands, helping them sell online and offline in China. Its services include running brand stores, customer service, logistics and supply chain management, IT, and digital marketing. The company also offers brand management that covers strategy, branding, and retail operations, and it is expanding to help brands reach consumers in other countries. Based in Shanghai, its customers are brand owners.

Headquarters
Shanghai, China